Architecture

Owners don't see how you create value.

Your proposal reaches finance, procurement, and operations after you leave the room. Foveate shows you what happened when it got there.

The firm that wins your next project won't have better work. They'll have a smarter proposal.

Foveate combines immersive design presentations with Pursuit Intelligence. Your BizDev team sees what happened after the proposal left the building.


Stop losing to worse designers

Win rate across the industry is 29%. The difference isn't talent. It's how you communicate value.

Know what happens after you send

Your proposal travels to meetings you'll never attend. Foveate shows who opened it, which sections held attention, and who they forwarded it to.

One source. Every format. Zero rework.

Build once. Share an interactive link. Export a designed PDF. Update the source and every version updates. No duplicates.

How it works

From RFP to shortlist in three steps.

01

Build

Drag in renders, 3D walkthroughs, video narration, and project data. AI generates a complete branded presentation in minutes.

02

Send one link

Your client gets an interactive experience. No downloads, no plugins, works on every device. Update it after sharing without resending.

03

See who's reading

Track who opened it, what they focused on, who forwarded it, and who hasn't opened it yet. Know when to call before your competitor does.

Make clients experience the building before it exists.

Flat renderings show a moment. Foveate shows the experience: 3D walkthroughs, video narration, and interactive content in one branded link.

  • 3D models, video walkthroughs, renders, and budgets in one link
  • AI generates a complete, branded presentation from your project files
  • Update after sharing. Changes reflect everywhere, no resending.
Explore Presentations

There is a second meeting, and you are not at it.

Foveate shows who is in it by name, role, and engagement, so you can arm your champion before it happens.

  • Identify every stakeholder by name, role, and engagement level
  • Track section-level engagement: who spent time where, and who skipped what
  • Detect internal forwarding and map the full decision network
Explore Presentations

Section Engagement

Design Approach4m 12s
Project Budget2m 38s
Team Experience47s
Architectural analytics

Follow-Up Brief

CFO opened 3x, focused on budget
Forwarded to Procurement Lead
Design Director hasn't viewed yet

Call the CFO first. Lead with phasing.

Follow up like a partner. Not like everyone else.

Know what each stakeholder focused on before you call. Replace "just checking in" with something that proves you understand their priorities.

  • Real-time notifications when your proposal is opened or shared
  • Accept Proposal button creates a timestamped record of the client's decision
  • Auto-generated PDF leave-behinds when procurement requires paper
Explore Presentations

Everything we know about finding better clients

Getting in front of the people who actually hire architects, and being the obvious choice when you do.

Insights

Business Development for Architecture Firms

Most architecture firms treat business development as something that happens between projects. The firms winning the most competitive work treat it as the project. Here's the complete lifecycle: positioning, prospecting, qualifying, proposing, following up, and growing accounts.

14 min read

How To

How to Find Clients as an Architect: Beyond Referrals

Most architects find clients through referrals. This works—until it doesn't. Referral-dependent practices have no control over their pipeline. Here are 6 strategies to supplement referrals with intentional client acquisition.

9 min read

Insights

Stop Marketing to Other Architects: How to Reach the Clients Who Actually Hire You

Architecture firms spend millions chasing features on ArchDaily and Instagram followers who'll never hire them. Your actual clients—developers, hospital CFOs, corporate facilities managers—are somewhere else entirely. Here's where to find them.

10 min read

How To

How to Use AI to Find Your Ideal Client Without Sounding Like a Robot

Most firms reach for AI to write faster. The bigger win is using it to find the right client in the first place, then keep every word sounding like you. A collaboration with Uncommon Architects.

6 min read

How To

Architecture Business Development: How to Turn Your Portfolio Into a Prospecting Tool

Your portfolio is the most expensive business development asset your firm has ever produced. It's also the most passive. Here's how the firms winning the most competitive work have turned their case studies into an active intelligence system.

9 min read

How To

How to Use Case Studies to Win Architecture Projects

Most architecture case studies prove you've built buildings. That's not what wins projects. Case studies win projects when they're structured as decision narratives, tailored to each pursuit, and deployed with tracking.

9 min read

Strategy

The End of the Generalist Architect: How to Niche Down and Win Better Projects

Clients are not buying breadth. They are buying certainty. Here is why specialists keep making the shortlist, and three practical ways to narrow your position without shutting the door on work. A collaboration with Uncommon Architects.

7 min read

Insights

Will AI Replace Architects? What 20 Years in the Industry Taught Me

No, AI will not replace architects—but it will replace architects who can't communicate their value. AI is commoditizing execution, but the firms that thrive will be the ones who understand what AI can't do.

8 min read

Insights

How Much Should My Firm Spend on Business Development?

AEC firms spend roughly 5–6% of net service revenue on marketing and BD, most of it staff time, not ad spend. Firms with a dedicated BD function report 22% revenue growth.

5 min read

Strategy

How Do I Build Authority as an Architect Without Becoming a Full-Time Marketer?

You don't need a marketing department to be the recognized expert in your niche. A narrow focus and a small, consistent output beat broad content you can't sustain.

5 min read

Strategy

How Do I Prospect Before the RFP Is Even Published?

82% of buyers accept meetings from sellers who reach out proactively, and 71% who take early meetings want to talk before a decision is made. By the time the RFP drops, that window is closed.

5 min read

Strategy

How Do I Shorten My Sales Cycle as a Design Firm?

The median B2B sales cycle runs about 84 days and is getting longer for most firms. Referred deals close roughly 3x faster than cold ones — the fastest lever isn't speed, it's warmth.

5 min read

How To

How Do I Stay in Front of Past Clients Between Projects?

45.5% of the average firm's work comes from repeat clients. Staying in front of them between projects isn't a favor — it's your cheapest pipeline, and most firms let it go cold.

5 min read

Strategy

Where Do Architecture Clients Actually Look for Firms — and How Do I Get Found?

Word of mouth is ranked the #1 vendor-consideration factor in B2B buying — ahead of every paid channel. Most firms still market to their peers instead of their buyers.

5 min read

Strategy

The AI Adoption Framework for AEC Firms: Personal, Department, and Organizational Tiers

Most firms treat AI as one decision. It's three. A tiered framework separates individual tool use from department workflows from firm-wide infrastructure, so you can sequence adoption instead of stalling on it.

13 min read

How To

AI for AEC Firms: How Large Language Models and Agents Actually Work (and Where They Break)

Most AEC leaders are asked to have an AI strategy before anyone explains what the tools actually are. Here's a plain-language account of how large language models and AI agents work, and the specific ways they fail on a project.

12 min read

How To

AI Governance for AEC Firms: The Guardrails to Set Before You Scale

Your staff are already using AI, whether you've approved it or not. Governance is what lets you scale without a data leak, a hallucinated code citation, or a licensure problem. It speeds adoption up rather than slowing it down.

13 min read

Insights

The Real ROI of AI for Architecture Firms: Which Billable Hours You Actually Get Back

The ROI of AI in an architecture firm is what the reclaimed hours convert into: billable work, more pursuits, less burnout. Hours saved is only the input. Here's the honest math, with the real numbers early adopters report.

12 min read

How To

How to Build an AI Workflow for Your Architecture Firm (Starting With Business Development)

A one-off AI tool helps one person for an afternoon. A workflow changes how a team operates. Here's how to design an AI workflow for a real department, using business development as the worked example.

13 min read

Better clients. Higher fees. No silence after the send.

Your proposal keeps working after you leave. Make sure you can see what it does.

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